This work is an intervention inside the existing Nestlé chocolate factory. Built in the 60's, it was designed to receive the public, but in a very precarious way and without any museological attribute.
The design solved the major issue wich was the organization of visitors and production flux, transforming the simple visitation circuit in a museum with interactive content and that also adds a strong character to a building which was, until then, ordinary.
Two external towers and footbridges were created. Each tower houses stairs and an elevator and the shortest bridge serves for the entrance, and a longest one, for the exit, both parallel to the highway.
The steel structure of the towers and footbridges is made up by tubular pieces, making up also for the support for the glass and expanded metal sheet panels. The floors made up of perforated metal sheet contribute to the natural ventilation and draining; the roofs are made of a steel panel with an EPS core to improve its thermo-acoustic perfomance. The structure is made up of non-coplanar triangular meshes 2.5m high and which repeat every 10m. That shape, besides making the structure more rigid and more slender, makes the glasses reflect different parts of the landscape. Footbridge I, supported by metalic columns and beams with varying sections, has 10m spans between the supports and a 27.5m span between the last column and the tower. Footbridge II has 15m spans and a 5m cantilever to the building.
Inside the circuit, 10 thematic cores were designed, based on the production of the factory, from the raw materials, going through the different stages of production until the final packaging phase. Circular windows were opened in strategic spots. Each core has specific colours and materials, as well as soundtracks and scenography.
Location: Presidente Dutra highway, Caçapava, SP, Brazil
Date of project: 2009
Conclusion: 2011
Architecture and museography project: Metro Arquitetos Associados
Anna Ferrari, Gustavo Cedroni e Martin Corullon [authors]
Paloma Delgado, Paula Noia, Ricardo Canton, Alfonso Simelio [architects], Felipe Fuchs, Bruno Kim, Marina Ioshii e Pedro Mesquita [interns]
Managemen: Giro consultoria - Luciana Meili
Structural Engineer: Companhia de Projetos - Eng. Heloisa Maringoni
Foundations Engineer: Renato Perezin
Lighting: Lux Projetado - Ricardo Heder
Graphic design: BVY Arquitetos - Cássia Buitoni
Content: Pletora - Paula Pinto e Silva
Soundtrack and audio: Zut - Cacá Machado
Contractor: Emplatec - Eng. Rubens Molinari and Eng. Edimilson Brandão
Steel structure: Bandeirantes
Scenography: Liz eventos - Luis Picker
Multimedia equipmen: Emotique
Nestlé Brasil Chocolate:
Luis Felipe Rego, Ricardo Bassani, Lívia Rodrigues, Marina Pádua and Eng. Albano Alves
Comunication agency: J.W.T.
Area: 1.850 m²
Design Period: august 2009 to june 2010
Construction period: june 2010 to February 2011