Main Health represents a unique response that created commercial and architectural success despite the sites failed history. By taking the approach of less can be more, the design outcome proved that utilizing space economically and efficiently can produce successful results. The built form used cost effective commercial materials to create a strong architectural presence and interest and resorted to a more considered rhythmic pattern where less could be more.
By shaping windows and openings, opportunities arose to create architectural and street interest which support the overall story. The approach resulted in iconic and appealing building form that was appealing to the developer and to long term tenants.