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"McDonald's Three Brothers" Pop-up Store  

"McDonald's Three Brothers" Pop-up Store

China

Finalist, 2024 A+Awards, Commercial - Pop-Ups and Temporary
Project Featured on Jun 21, 2024
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"McDonald's Three Brothers" Pop-up Store

China

Finalist, 2024 A+Awards, Commercial - Pop-Ups and Temporary
Project Featured on Jun 21, 2024
Firm
STATUS
Built
YEAR
2021
SIZE
0 sqft - 1000 sqft
Team NYGDESIGN built three offline pop-up stores in Shenzhen, China, based on McDonald's classic products "French fries", "cones" and "Big Macs". The three pop-up shops adopt a block-cut style as a whole, adding lighting effects to transparent acrylic materials, like three lights lit in the city, sending warmth to all people passing by, thus arousing people's emotional resonance.

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