Michael Brown, Founder and Creative Director of Lot71, llc, an environmental designer and EV/LES resident for over
12 years, has designed LostLES - a panoramic installation at Tiny's
Giant Sandwich Shop that will celebrate the vivid character of the
Lower East Side through its distinct architectural heritage. On the
corner of Rivington & Norfolk, Tiny’s is set behind two plate-glass
windowed walls that create a transparent, double-sided environment --
from the outside, a jewel box space on a vibrant LES streetcorner; from
the inside, court-side seats to watch the vibrance flow by in all
directions.From both his Jewish family heritage and his long term residence in the
LES, Michael Brown conceived of the design as a celebration of the
iconic neighborhood that so many people claim genealogical roots in.
Inspired by the camera obscura photography of Abelardo Morell
(www.abelardomorell.net), and seen as a reflection cast across the
walls and ceiling of the restaurant space, the panoramic mural will be
painted by local LES artists, equally devoted to celebrating the spirit
of the LES to which they have been longstanding cultural contributors
and participants. The cultural diversity, richness of spirit, and
visceral exuberance of this urban place drives the narrative for Lost
LES, an immersive panorama that will transform Tiny's Giant Sandwich
Shop into an experiential stage to see and be seen on within the heart
of Lower East Side.