The aim
of this project is to redesign the Paris based photo-studios LPOVS into a space melting Art, Fashion and Architecture.
Through
a series of smart and mobile cubes, the Atelier 37.2 has conceived a very
specific micro-architectural language to transform the photo studios. Each cube
is a prototype designed for a specific function: Hair/make-up, styling,
production, entrance. Each cube is a sensual and aesthetic proposal, corten and
plywood, folding plain steel, Braille perforated steel, plywood and books. Each
cube is an intimate and narrative space within the wide-open spaces of the
various photo studios.
While
increasing performance and conviviality, this intervention has transformed the
studios LPOVS into a unique contemporary space, inspiring for photographers and
their teams.