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Le Lis Blanc
Le Lis Blanc
São Paulo, Brazil
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Other Projects by SPOL Architects
Le Lis Blanc
São Paulo, Brazil
The Le Lis Blanc Iguatemi is an architectural expression that celebrates the affinity between fashion and design. Just as clothing comes to life through folds and the natural movement of fabric, our project adopts these elements as its soul. Dynamism is transposed into the space, creating a unique visual narrative.
The store's fitting rooms transcend their traditional function by using curtains as dividers. This not only creates a direct connection with the concept of fabric but also provides customers with an experience of transformation and recreation, similar to trying on different clothes. This tactile and visual interaction further strengthens the bonds between the shopping experience and the brand's identity.
The changeable aspect of the project is accentuated by amorphous layouts that fill the spaces. Each arrangement is unique, creating a sense of movement and fluidity. This approach challenges static design conventions, echoing the constant evolution of the fashion world.
The use of wood is not only aesthetic but also deeply symbolic. It represents a connection to Le Lis Blanc's new tropical and authentically Brazilian phase. This choice of material echoes the richness and diversity of Brazilian nature, aligning perfectly with the brand and its cultural context.
Additionally, the project also incorporates a bar and lounge, offering customers an environment that transcends the traditional shopping experience. The feeling of immersion in the brand is enhanced, allowing customers to engage more deeply with Le Lis Blanc's aesthetics and identity.
The store's fitting rooms transcend their traditional function by using curtains as dividers. This not only creates a direct connection with the concept of fabric but also provides customers with an experience of transformation and recreation, similar to trying on different clothes. This tactile and visual interaction further strengthens the bonds between the shopping experience and the brand's identity.
The changeable aspect of the project is accentuated by amorphous layouts that fill the spaces. Each arrangement is unique, creating a sense of movement and fluidity. This approach challenges static design conventions, echoing the constant evolution of the fashion world.
The use of wood is not only aesthetic but also deeply symbolic. It represents a connection to Le Lis Blanc's new tropical and authentically Brazilian phase. This choice of material echoes the richness and diversity of Brazilian nature, aligning perfectly with the brand and its cultural context.
Additionally, the project also incorporates a bar and lounge, offering customers an environment that transcends the traditional shopping experience. The feeling of immersion in the brand is enhanced, allowing customers to engage more deeply with Le Lis Blanc's aesthetics and identity.
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