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LASSY BOUTIQUE
LASSY BOUTIQUE
Ho Chi Minh City, Vietnam
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Other Projects by 28'Creative
LASSY BOUTIQUE
Ho Chi Minh City, Vietnam
Firm
Type
STATUS
Built
YEAR
2023
SIZE
0 sqft - 1000 sqft
BUDGET
$10K - 50K
- Our lastest project is the design for the first store of a young fashion brand “LASSY“ - With the youthfulness of the founders and the brand's spirit towards gorgeous ladies at evening parties, customers want to receive a space that is impressive, luxurious and highly individualized . That is a very interesting and challenging for 28'Creative office.
- The current status of the project is a typical tube house with a layout commonly found in Saigon with a staircase in the middle dividing the front and back compartments. We decided to move the stairs to one side to bring a seamless experience. More transparent for exhibition space.
- Because of its long and narrow nature, we designed the layout according to the length of the house - so to guide customers through the space, we highlighted the clothes hanging system in red. The background tone is dark and deep, helping to highlight its role as a guiding thread that takes customers on the journey to experience the products at the store.
- At the end of the vision with a large red patch emphasized to attract the eye is a comfortable dressing space located.- with the nature of the product being tailored to each customer, we want to bring Customers to have a space large enough to be able to try on, walk around, look at comfortably, and feel the most comfortable before deciding to buy the product. it deserves a special attention, so thanks to the decor featuring uniquely, shaped furniture and mirrors, And most important is the lighting design
to creating a surreal experience.
- LASSY is not just a retail project; It speaks of energy - movement, and transformation of the young design generation. With meticulous attention to detail, every aspect of the store is unique and customized. LASSY is not just fashionable; it sets the trend, and with the Space created, we hope to bring interesting shopping experiences to customers when coming to experience shopping at the store.
- The current status of the project is a typical tube house with a layout commonly found in Saigon with a staircase in the middle dividing the front and back compartments. We decided to move the stairs to one side to bring a seamless experience. More transparent for exhibition space.
- Because of its long and narrow nature, we designed the layout according to the length of the house - so to guide customers through the space, we highlighted the clothes hanging system in red. The background tone is dark and deep, helping to highlight its role as a guiding thread that takes customers on the journey to experience the products at the store.
- At the end of the vision with a large red patch emphasized to attract the eye is a comfortable dressing space located.- with the nature of the product being tailored to each customer, we want to bring Customers to have a space large enough to be able to try on, walk around, look at comfortably, and feel the most comfortable before deciding to buy the product. it deserves a special attention, so thanks to the decor featuring uniquely, shaped furniture and mirrors, And most important is the lighting design
to creating a surreal experience.
- LASSY is not just a retail project; It speaks of energy - movement, and transformation of the young design generation. With meticulous attention to detail, every aspect of the store is unique and customized. LASSY is not just fashionable; it sets the trend, and with the Space created, we hope to bring interesting shopping experiences to customers when coming to experience shopping at the store.
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