The recent Highland Park location plays off the vibrant Figueroa Corridor where it is located in what once was a trashy old art deco building. The city is encouraging rescue of old architecture and Jose Antonio fully supports this initiative by saving the old composition as often as possible and using minimal contemporary styles where he can. In this location, he left the exposed industrial ceiling and brick walls and used floor to ceiling windows on the corner to bring the neighborhood in. It has become a true hipster bakery and favorite hangout for locals.
Currently there are 8 personalized locations in the Southern California area.