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K.H. HEADQUARTERS
K.H. HEADQUARTERS
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K.H. HEADQUARTERS
Khoury Home is a mixed use commercial building designed by Michel Abboud for SOMA Architects. Situated in Dora, Lebanon, just north of Beirut, the site is sandwiched between the main highway to central Beirut from the north, and the coastal road. This situation and the site's proximity to the sea makes the building a main attraction point on the north-south axis of Beirut.
The proposal involves the use of an integrated LED media façade on the main highway portion, while stepping back to allow for terraces and views on each level of the tower overlooking the sea. This gesture allows for a large open garden terrace on the roof of the lower section. This sinuous form is supported by an expressed triangulated structural system, in a sense making the entire building on unified truss. The building rises at the center to allow drop-off and circulation, while lifting up at the highway for guests to enter beneath the LED media façade.
The project includes the Khoury Home retail showroom – a popular electronics store in Lebanon – along with the headquarters for the Khoury Home Company. In addition to the retail showroom, the lower portions of the building function as auxiliary retail to be leased to other retailers, along with a restaurant and nightclub on the roof, accessible from an independent entrance beneath the building.
The proposal involves the use of an integrated LED media façade on the main highway portion, while stepping back to allow for terraces and views on each level of the tower overlooking the sea. This gesture allows for a large open garden terrace on the roof of the lower section. This sinuous form is supported by an expressed triangulated structural system, in a sense making the entire building on unified truss. The building rises at the center to allow drop-off and circulation, while lifting up at the highway for guests to enter beneath the LED media façade.
The project includes the Khoury Home retail showroom – a popular electronics store in Lebanon – along with the headquarters for the Khoury Home Company. In addition to the retail showroom, the lower portions of the building function as auxiliary retail to be leased to other retailers, along with a restaurant and nightclub on the roof, accessible from an independent entrance beneath the building.
The proposal involves the use of an integrated LED media façade on the main highway portion, while stepping back to allow for terraces and views on each level of the tower overlooking the sea. This gesture allows for a large open garden terrace on the roof of the lower section. This sinuous form is supported by an expressed triangulated structural system, in a sense making the entire building on unified truss. The building rises at the center to allow drop-off and circulation, while lifting up at the highway for guests to enter beneath the LED media façade.
The project includes the Khoury Home retail showroom – a popular electronics store in Lebanon – along with the headquarters for the Khoury Home Company. In addition to the retail showroom, the lower portions of the building function as auxiliary retail to be leased to other retailers, along with a restaurant and nightclub on the roof, accessible from an independent entrance beneath the building.
The proposal involves the use of an integrated LED media façade on the main highway portion, while stepping back to allow for terraces and views on each level of the tower overlooking the sea. This gesture allows for a large open garden terrace on the roof of the lower section. This sinuous form is supported by an expressed triangulated structural system, in a sense making the entire building on unified truss. The building rises at the center to allow drop-off and circulation, while lifting up at the highway for guests to enter beneath the LED media façade.
The project includes the Khoury Home retail showroom – a popular electronics store in Lebanon – along with the headquarters for the Khoury Home Company. In addition to the retail showroom, the lower portions of the building function as auxiliary retail to be leased to other retailers, along with a restaurant and nightclub on the roof, accessible from an independent entrance beneath the building.
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