It is a bike leasing shop. The bikes are leased for a period of 3 years, then they will be recollected back to the store and shipped to places in Africa that lacks public transportation.
The inspiration for design structures comes from the track of bike tire. It is a beautiful trace of an action and an experience. It is a such metaphorical symbol that everything we do leaves will have a impact. I'd like to have this shop to leave a trace that will not only benefit the user but also people from the other side of the world that are in need.