An Art Activation in the Historic Bellingham National Bank
Experience Research Lab (ERL) launched an immersive art activation in the historic Bellingham National Bank building. This two-month event transformed the vacant space into a vibrant, art-forward venue, featuring a wide range of experiences, including culinary evenings, Hi-Fi listening sessions, DJ sets, parties, a WWU fine art installation, and more.
At the heart of HOLD UP was a site-specific installation designed to foster community connection during the darkest months of the year. The installation used shimmering golden survival blankets to transform the bank’s historic walls, enveloping visitors in warm, reflective light. These survival blankets, typically associated with emergencies, symbolized both fragility and resilience, creating a space of communal warmth and reflection.
Made in collaboration with Gehiem Gallery, Daylight Properties, Maiden Voyage, Black Noise Records, Old World Deli, WWU Fine Arts, and more. Lighting Design by Ross Monroe.