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GSP | Domestic Hair Salon
GSP | Domestic Hair Salon
Pesaro, Italy
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GSP | Domestic Hair Salon
Pesaro, Italy
Firm
Type
STATUS
Built
YEAR
2020
SIZE
0 sqft - 1000 sqft
BUDGET
$50K - 100K
This project for a new hair salon in Pesaro wishes to convey a sense of domesticity and comfort to its customers. More ideas converge in the project, first of all, the owner's work philosophy, matured and consolidated over the years: a philosophy made of passion for nature, for environmentally friendly materials and sustainability, especially if made of small gestures.
Aim of the project is to combine and make tangible the salon owner's vision with the idea of "sustainable beauty" of the brand Davines. The company, always committed to the production of environmentally friendly products, promoted the idea of salons as a fulcrum from which to transmit good practices of respect for the environment. "By creating beauty sustainably, we encourage people to take care of themselves, of the environment in which they live and work, and of the things they love": that's the Davines creed.
The initial idea of PLUS ULTRA was that of setting a space that looked more like a home interior than a shop, offering at the same time all the functionality needed to work in it. Therefore, the interior design was custom created, really like a tailored suit. Through the spatial configuration and the material choices, the project aims to transmit an idea of comfort not only to the haistylists who will "live" it permanently during working days but also to customers.
The starting point was the creation of a palette of materials and colours able to transmit a sense of naturalness and harmony. The project was characterized from the very beginning by the search for a palette involving all the senses (touch for the textiles and finishes of the furniture, smell and sight for the choice of wood essence and Organoid®, eyesight in the balance between the colours and the packaging of the Davines products).
From a spatial point of view, the project is based on the combination of different geometries: that of the existing walls and the new one of the furnishings played on diagonal lines that create interesting dialogues and crossed points of view through the reflection of mirrors.
The entrance area is characterized by a wooden frame: floor, counter, ceiling and display wall, made out of oakwood, create a warm and welcoming atmosphere. The crooked wall, which acts as a backdrop to the counter, hides the wardrobe and a small storage room; on the opposite side, there is a small waiting area and a display system made with a tubular metal frame that allows a continuous reconfiguration.
The four custom-made cutting stations follow the geometries of the project and consist of a tubular metal frame, oak and white laminate infill panels and a mirror with integrated lighting. The dye area, made with a large recovered oak table, is characterized by a suspended ceiling covered with Organoid®, a natural material made with alpine hay and pressed flowers, which preserves and gives the environment not only the colours but also the scents of nature. This area is conceived as a sort of living room and conversation area, which the customers of the salon can live in absolute comfort.
The head wash area, accessible through an oak portal, is characterized by materials and textiles in darker shades of grey and black. These combinations give the room a calmer and more relaxing atmosphere, not only a space for shampoo and treatments but also a corner dedicated to physical and spiritual wellness.
Photos: Federico Villa studio
Aim of the project is to combine and make tangible the salon owner's vision with the idea of "sustainable beauty" of the brand Davines. The company, always committed to the production of environmentally friendly products, promoted the idea of salons as a fulcrum from which to transmit good practices of respect for the environment. "By creating beauty sustainably, we encourage people to take care of themselves, of the environment in which they live and work, and of the things they love": that's the Davines creed.
The initial idea of PLUS ULTRA was that of setting a space that looked more like a home interior than a shop, offering at the same time all the functionality needed to work in it. Therefore, the interior design was custom created, really like a tailored suit. Through the spatial configuration and the material choices, the project aims to transmit an idea of comfort not only to the haistylists who will "live" it permanently during working days but also to customers.
The starting point was the creation of a palette of materials and colours able to transmit a sense of naturalness and harmony. The project was characterized from the very beginning by the search for a palette involving all the senses (touch for the textiles and finishes of the furniture, smell and sight for the choice of wood essence and Organoid®, eyesight in the balance between the colours and the packaging of the Davines products).
From a spatial point of view, the project is based on the combination of different geometries: that of the existing walls and the new one of the furnishings played on diagonal lines that create interesting dialogues and crossed points of view through the reflection of mirrors.
The entrance area is characterized by a wooden frame: floor, counter, ceiling and display wall, made out of oakwood, create a warm and welcoming atmosphere. The crooked wall, which acts as a backdrop to the counter, hides the wardrobe and a small storage room; on the opposite side, there is a small waiting area and a display system made with a tubular metal frame that allows a continuous reconfiguration.
The four custom-made cutting stations follow the geometries of the project and consist of a tubular metal frame, oak and white laminate infill panels and a mirror with integrated lighting. The dye area, made with a large recovered oak table, is characterized by a suspended ceiling covered with Organoid®, a natural material made with alpine hay and pressed flowers, which preserves and gives the environment not only the colours but also the scents of nature. This area is conceived as a sort of living room and conversation area, which the customers of the salon can live in absolute comfort.
The head wash area, accessible through an oak portal, is characterized by materials and textiles in darker shades of grey and black. These combinations give the room a calmer and more relaxing atmosphere, not only a space for shampoo and treatments but also a corner dedicated to physical and spiritual wellness.
Photos: Federico Villa studio
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