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Groupon 1st Concept Store in HK
Groupon 1st Concept Store in HK
38, Russell Street, Hong Kong Island, Hong Kong
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Groupon 1st Concept Store in HK
38, Russell Street, Hong Kong Island, Hong Kong
Groupon (a portmanteau derived from "group coupon") is a deal-of-the-day website that features discounted gift certificates usable
at local or national companies.
It started as an online shop where
customers purchase products and service online with discounts and afterward redeem
with Groupon’s coupon at different stores. For the convenience of customers, Groupon
has opened their 1st Concept Store in Hong Kong to allow a one-stop purchase
and redeeming Groupon products and no longer need to visit several stores for
multiple purchases. The Concept Store also provides a new shopping experience -
online purchasing with the Terminals - iPad & iMac, print coupons and
redeem in the store.
HEAD Architecture has
designed a welcoming space for Groupon Concept Store with glass wall and long
benches to rest on while they are waiting for their products. Groupon logo has
been used as the featured ceiling light in the shop. The brand is enhanced
further by using the different shades of Groupon corporate color in the whole
shop.
at local or national companies.
It started as an online shop where
customers purchase products and service online with discounts and afterward redeem
with Groupon’s coupon at different stores. For the convenience of customers, Groupon
has opened their 1st Concept Store in Hong Kong to allow a one-stop purchase
and redeeming Groupon products and no longer need to visit several stores for
multiple purchases. The Concept Store also provides a new shopping experience -
online purchasing with the Terminals - iPad & iMac, print coupons and
redeem in the store.
HEAD Architecture has
designed a welcoming space for Groupon Concept Store with glass wall and long
benches to rest on while they are waiting for their products. Groupon logo has
been used as the featured ceiling light in the shop. The brand is enhanced
further by using the different shades of Groupon corporate color in the whole
shop.
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