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Godiva at Macy's Herald Square
Godiva at Macy's Herald Square
New York, NY, United States
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Other Projects by dash design
Godiva at Macy's Herald Square
New York, NY, United States
Firm
Type
STATUS
Built
YEAR
2015
SIZE
1000 sqft - 3000 sqft
Photos
Godiva Chocolatier is known worldwide as a premier maker of the fine Belgian chocolate. As of today, Godiva has opened stores across the globe from its first shop in Belgium expanding across Europe to United States and Asia. The premium chocolate brand invited dash design to create a new concept shop-in-shop at Macy’s Herald Square in New York. Combining 2 pads on the 6th floor of Macy’s, dash design created a destination for gift givers and self-indulgers alike by re-creating the experiences of a freestanding Godiva boutique while providing Macy’s shoppers with unique elements. One of the elements is a large communal table complimented by café seating to encourage socializing with Godiva and friends.
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