The concept of George is "a dining designed along with client’s memories." It is a place one can casually enjoy everyday events, such as meal and drinking parties, cherishing the American culture and history of modern architecture when he lived in USA. It stands at the old hotel in Yokohama, Japan.
Therefore, the restaurant, as a whole, is built in the image of old restaurant in USA, additional buildings made a little by little, showing a sense of historical background.