The Frontline Club
The Frontline Club is a private club for journalists, photo journalists and the media crowd located a few minutes from Paddington Station. We have just opened a ’boutique hotel’ exclusively for members.
The building had been in terrible repair. We had to achieve a planning change of use (in collaboration with Colliers Planning) to allow the club to use it as an annex to its operations.
The building feels traditional but has been given given a fresh Frontline Club feel. Highlighted by the quirky mixture of traditional British architectural elements set against Moroccan light shades with the drama of huge club members images depicting key moments in recent history.