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The Flowerbox Building
The Flowerbox Building
New York, NY, United States
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Other Projects by VERDANT NY
The Flowerbox Building
New York, NY, United States
Located in the East Village, the Flowerbox Building was a pioneering landscape endeavor as one of the first projects to use large-scale planting on the facade of a building.
It’s no wonder every apartment was under contract within months, living here is—as the name implies—like being engulfed in flowers. With hundreds of diverse plants, VERDANT likes to think of Flower Box as a publicly enjoyable private park, beautifying not only the lives of those inside the building but those walking by on the street. We used a broad variety of native and non-native species with an emphasis on textural variety and subtlety. The building is south facing and has weathered heat, wind, and significant storms; it has remained resilient and hearty for over a decade.
The project received glowing press and was described as “one of the city’s most beautiful new developments.” In an article about the changing personality of the East Village, The New York Times credits The Flowerbox Building with changing “the tenor of that part of the street,” while “still manag[ing] to be discreet.” The building’s developer grew up on the same block in the 1970s, his father even produced a documentary about it called “The Street of the Flower Boxes.” We collaborated with the developer and the architect to ensure The Flowerbox Building is truly a testament to the neighborhood’s rich past and exciting future.
It’s no wonder every apartment was under contract within months, living here is—as the name implies—like being engulfed in flowers. With hundreds of diverse plants, VERDANT likes to think of Flower Box as a publicly enjoyable private park, beautifying not only the lives of those inside the building but those walking by on the street. We used a broad variety of native and non-native species with an emphasis on textural variety and subtlety. The building is south facing and has weathered heat, wind, and significant storms; it has remained resilient and hearty for over a decade.
The project received glowing press and was described as “one of the city’s most beautiful new developments.” In an article about the changing personality of the East Village, The New York Times credits The Flowerbox Building with changing “the tenor of that part of the street,” while “still manag[ing] to be discreet.” The building’s developer grew up on the same block in the 1970s, his father even produced a documentary about it called “The Street of the Flower Boxes.” We collaborated with the developer and the architect to ensure The Flowerbox Building is truly a testament to the neighborhood’s rich past and exciting future.
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