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Firebird
Firebird
Prahran, Australia
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Firebird
Prahran, Australia
Firm
STATUS
Built
YEAR
2020
SIZE
3000 sqft - 5000 sqft
BUDGET
$1M - 5M
Designed as a sister restaurant to The Commune Group’s celebrated Hanoi Hannah restaurants, the brief for Firebird called for a bold yet approachable space with a hint of nostalgia, ultimately elevating Hanoi Hannah’s narrative to create a new identity. The restaurant was to be differentiated from its forerunners by celebrating the theatre of Vietnamese BBQ grilling, while adding some retro materiality and pop art throwbacks.
An eclectic mix of finishes, textures, patterns and colours create the warm and inviting Firebird atmosphere. A bar pavilion is inserted along the Eastern edge, finished with burnished tiles and a coloured glass canopy. Brickwork dividers create definition between dining areas, animated with pendant lights and projections, while the activity of the grill is framed by glass louvres; a subtle nod to the streetscapes of Vietnam.
Both physical and social challenges were encountered when repurposing a dark warehouse into a new venue. The removal of the first floor to reveal a double height volume transformed the interior environment and allowed for natural light to flood in. Balancing a new identity whilst bringing the existing clientele along for the ride required a carefully considered play on spatial flow, materiality, and to reflect the flair of the people.
Firebird is the outcome of a multidisciplinary collaboration between food, design and brand. Through cross pollination between various disciplines, innovation can thrive. Firebird offers a unique and dynamic experience that takes patrons on a sensorial journey which meanders through rich layers to reveal the story of the operator and who they are.
Considered, key architectural insertions that celebrated the existing and historic fabric of the building was at the core of this design proposition. Exposing trusses, paring back wall treatments and stripping back the building to it’s rawest form provided a unique environment that allowed for a series of detailed and colourful design propositions that gave the building new life and seamlessly blended with the old and reducing the need for unnecessary design elements.
With the idea of Nostalgia a key driver of the concept, like classic well built furniture, all joinery items were crafted to a high standard, allowing them not only to withstand the harsh conditions of a hospitality environment, but also age and grow with the space.
An eclectic mix of finishes, textures, patterns and colours create the warm and inviting Firebird atmosphere. A bar pavilion is inserted along the Eastern edge, finished with burnished tiles and a coloured glass canopy. Brickwork dividers create definition between dining areas, animated with pendant lights and projections, while the activity of the grill is framed by glass louvres; a subtle nod to the streetscapes of Vietnam.
Both physical and social challenges were encountered when repurposing a dark warehouse into a new venue. The removal of the first floor to reveal a double height volume transformed the interior environment and allowed for natural light to flood in. Balancing a new identity whilst bringing the existing clientele along for the ride required a carefully considered play on spatial flow, materiality, and to reflect the flair of the people.
Firebird is the outcome of a multidisciplinary collaboration between food, design and brand. Through cross pollination between various disciplines, innovation can thrive. Firebird offers a unique and dynamic experience that takes patrons on a sensorial journey which meanders through rich layers to reveal the story of the operator and who they are.
Considered, key architectural insertions that celebrated the existing and historic fabric of the building was at the core of this design proposition. Exposing trusses, paring back wall treatments and stripping back the building to it’s rawest form provided a unique environment that allowed for a series of detailed and colourful design propositions that gave the building new life and seamlessly blended with the old and reducing the need for unnecessary design elements.
With the idea of Nostalgia a key driver of the concept, like classic well built furniture, all joinery items were crafted to a high standard, allowing them not only to withstand the harsh conditions of a hospitality environment, but also age and grow with the space.
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