Estácio University planned a new flagship innovation floor on their main Headquarters.
Our challenge was to unify different purpose spaces in one unique design voice. We did that by using a single typeface, the excellent Torque by Type Supply and keeping the color palette simple and on brand.
We designed information graphics, pictograms, quotes from known educators and innovators in a way that either grabbed attention or receded, depending on each room's objective.
Simply put, we had a heck lot of fun with typography and illustration to help communicate Estácio's particular vision of the future.
Our role: Signage and graphics
Creative director: Rodrigo Saiani
Design/Illustration: Lucas Campoi, Lucas Anelli
Typeface: Torque, by Type Supply.
Production: Mundo Alfa