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VW Showroom
VW Showroom
Berlin, Germany
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Other Projects by Banozic Architecture Studio
VW Showroom
Berlin, Germany
Type
STATUS
Built
YEAR
2015
SIZE
0 sqft - 1000 sqft
BUDGET
$100K - 500K
the interior reflects the geometry of the vw logo: the media walls curved contours provide an open and fluid spatial sequence, define visual axes through the different exhibition zones. triangular forms shape the temporary and interactive projection cubes.
the color gradient on the suspended media walls accompanies the visitors from the dimmed media corridor to the brighter lounge area. thereby the walls are lowered to define the shape of the seats and furnitures that provide storage and workspace and cover the technical area. the `futurescopes´ are the geometrical `spurs´ of the lounge furniture and provide a view into the future developments of the company through an interactive 3d projection. the two layered graphic surface animates the black box by large moiré effects.
the color gradient on the suspended media walls accompanies the visitors from the dimmed media corridor to the brighter lounge area. thereby the walls are lowered to define the shape of the seats and furnitures that provide storage and workspace and cover the technical area. the `futurescopes´ are the geometrical `spurs´ of the lounge furniture and provide a view into the future developments of the company through an interactive 3d projection. the two layered graphic surface animates the black box by large moiré effects.
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