For the Fall 2010 Collection, we were commissioned to create a dynamic
and architectural model entrance utilizing metallic and reflective
surfaces that would appear to emerge from the vast white-washed
cinderblock venue wall. With the aim of creating an arrestingly theatrical model entrance, we
looked to source imagery from designer/architect Olafur Eiiasson and
crafted a towering, multilayered collection of kaleidoscopic chrome
walls with jarringly multi-faceted panes that would create dynamic
reflections, mirror images and fragmentations of light as the models
passed in front. From camera, the 6 walls would appear as a singular
concave fragmented mirror shell, all the while concealing 5 model
entrances for the collection to emerge from and disappear back into.