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Continental VIP Lounge from Chase at The Mall at Short Hills
Continental VIP Lounge from Chase at The Mall at Short Hills
1200, Morris Turnpike, Short Hills, Millburn, NJ, United States
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View Original
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View Original
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View Original
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Continental VIP Lounge from Chase at The Mall at Short Hills
1200, Morris Turnpike, Short Hills, Millburn, NJ, United States
An
experiential marketing "pop-up" that will serve Continental Chase
cardmembers with an "exclusive retreat" during the holiday shopping
season at The Mall at Short Hills (Short Hills, NJ).
Simple
materials are deployed in unexpected ways to create a unified and branded
experience without overt reference to logos or signage. Corners are treated
with a radius to suggest the curve of the Chase Continental Card, and to
break with the box-to-box environment typical of the retail environment
outside.
experiential marketing "pop-up" that will serve Continental Chase
cardmembers with an "exclusive retreat" during the holiday shopping
season at The Mall at Short Hills (Short Hills, NJ).
Simple
materials are deployed in unexpected ways to create a unified and branded
experience without overt reference to logos or signage. Corners are treated
with a radius to suggest the curve of the Chase Continental Card, and to
break with the box-to-box environment typical of the retail environment
outside.
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