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CheckMate Winery
CheckMate Winery
Oliver, Canada
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Other Projects by McKinley Studios
CheckMate Winery
Oliver, Canada
Firm
Type
STATUS
Built
YEAR
2022
SIZE
3000 sqft - 5000 sqft
McKinley Studios designed this winery with the intent of taking the typical Okanagan wine tasting experience from a normative, in-and-out tasting, to a luxury experience parallel to the positioning of CheckMate wine. The building is set into the hillside overlooking the wine vineyards and the vast Okanagan valley, with incredible views and natural light. As you enter, the first experience visitors are greeted with is the retail store. Custom millwork for all retail displays were designed to tell the narrative, highlight the product, and tie the wine and space to the overall brand and design concept. The planning intentionally separated the three experiences: retail store, tasting lounge, and patio to further define the concept and allow for the experience to unfold with the guest’s journey.
As you enter the tasting lounge, you’re greeted with an open concept room defined only by the sculptural plush custom furniture and immense olive trees creating small conversation spaces within the overall larger room. The focus of the room is the view towards the valley and the room’s view towards the winery, keeping the guest’s attention on the wine and where it originated from. Lighting is focused to create an ambient glow by adding indirect lighting in all of the planting, floor lamps with soft shades, and candles at each table.
Heading out to the patio, the focus remains on the view and optimizing the extraordinary sunsets, with the furniture layout creating intimate moments to linger and enjoy the wine.
The impetus of the concept was to create an abstract expression of the CheckMate brand identity, which is based on the game of chess, and to create a strong overarching concept that extends the narrative of the product to the physical space, while avoiding any cliché applications, which would have lessened the brand positioning.
Our strategy was to use the overall space as the ‘chessboard’ and to overlay the contrasting game tones of black and white across the spaces. Starting with the retail experience and tasting room, we wanted to express the moodier half of the abstract game concept, through an all-black scheme, to create an atmosphere of intimacy on the interior, connecting to the hospitality focus. Studying the beautiful light that comes from the southern exposure, we applied the lighter half of the game tone to the outside by overlaying the brighter part of the concept with the all-white palette.
Within these light and dark spaces, each piece of millwork, furniture, and fixtures were designed to emulate the simple sculptural qualities of the chess pieces themselves, like ‘game pieces’ occupying the space or ‘board’.
As you enter the tasting lounge, you’re greeted with an open concept room defined only by the sculptural plush custom furniture and immense olive trees creating small conversation spaces within the overall larger room. The focus of the room is the view towards the valley and the room’s view towards the winery, keeping the guest’s attention on the wine and where it originated from. Lighting is focused to create an ambient glow by adding indirect lighting in all of the planting, floor lamps with soft shades, and candles at each table.
Heading out to the patio, the focus remains on the view and optimizing the extraordinary sunsets, with the furniture layout creating intimate moments to linger and enjoy the wine.
The impetus of the concept was to create an abstract expression of the CheckMate brand identity, which is based on the game of chess, and to create a strong overarching concept that extends the narrative of the product to the physical space, while avoiding any cliché applications, which would have lessened the brand positioning.
Our strategy was to use the overall space as the ‘chessboard’ and to overlay the contrasting game tones of black and white across the spaces. Starting with the retail experience and tasting room, we wanted to express the moodier half of the abstract game concept, through an all-black scheme, to create an atmosphere of intimacy on the interior, connecting to the hospitality focus. Studying the beautiful light that comes from the southern exposure, we applied the lighter half of the game tone to the outside by overlaying the brighter part of the concept with the all-white palette.
Within these light and dark spaces, each piece of millwork, furniture, and fixtures were designed to emulate the simple sculptural qualities of the chess pieces themselves, like ‘game pieces’ occupying the space or ‘board’.
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