KINZO came up with a holistic design concept for the Axel Springer corporation. As part of the media company’s restructuring measures, office spaces and special zones were redesigned. With futuristic built-in components and office furniture KINZO was able to create a new holistic identity for the company’s headquarters, the editorial offices of German newspapers Bild and Hamburger Abendblatt, as well as for its subsidiary companies. The move to become a media corporation of the future, as propagated by the management, was translated into an aesthetic of dynamic elegance. The office desk series KINZO AIR, which was specifically developed for this project, won the red dot design award and was nominated for the German Design Prize.