The most powerful
energy of the site area of the project is rows of trees which were configurated
in both sides of the street beside the site. This mass of trees causes
compulsury facades for the buildings beside them.
Therefore, we should have designed in
considaration to the impression of those trees, Both shape and rythm
impressions of
them.
Benetton multistorey building includes
commercial functions. We believe, one of the most basics in commercial
designes, is the project ablility to attract peaple. Low width of the street
and mass of trees -as mentioned above- have ruined the building perspective
views, so the only way to achieve attraction in the views of project, was the
mass of light which would impress the dark enviroment of the street beside the
project. Therefore, facades of the building were designed translucent so that
we could have office lights outside, which would cause attractive shadows in
involvement with trees. Office zones, were covered with a net mesh which would
act as a light filter. Of course this mesh also have beend designed with the
influence of the shape and rythme of the trees and can cause
views related with trees both from outside and inside.