For the Fall 2010 Collection presented by Arise Magazine, showcasing 3
designers from South Africa, Nigeria and Tanzania, we were commissioned
to create an epic theatrical environment enhanced by vast digital
projected media content. Our expansive production design for Arise was rooted in Cubist art
influences, and Ben Okri's novel, The Famished Road. An epic set wall
of overlapping cubist panels anchored the space, and the painted runway
evoked a collaged, serpentine road of richly textured surfaces that
shimmered with opalescent crystals. Bold visual projections of
abstracted imagery were cast on the set wall to visually underscore the
three collections of the night, and transform the environment with
movement, color, texture and light.