MulvannyG2 worked in collaboration with Urban Outfitters, Inc. to create a unique shopping experience. The exterior of the store, located on Granville Street in the heart of Vancouver’s retail center, utilizes reclaimedcedar which folds inside the store to create engaging interior spaces. Reclaimed materials, including the white oak flooring, are used throughout the interior of this two-story, 10,000 square foot shopping atmosphere,while an existing skylight becomes a focal point for a “feature wall”, creating an aesthetically warm feeling with various finishes. This one-of-a-kind design is of timeless permanence where retail exhibits can be adapted to different merchandising layouts as needed throughout the year, but the overall aesthetic and fascinating retail experience remains the same. A huge success for Anthropologie, it also won their
company’s store of the year award in 2011.
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