How Roca Is Building Trust and Winning Work in the U.S.
Roca is taking major steps to get its products more well known to American firms.
For Manufacturers
Features and guides written especially for building-product manufacturers.
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5 Reasons Why Architecture Trade Shows Don’t Work
Trade shows are inefficient for manufacturers, making the online alternative crucial.
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The 1 Simple Way to Become Every Architect’s Go-To Resource
How on earth can a manufacturer build strong, long-term relationships with architects?
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How Pyrok’s Premier Acoustic Products Strike a Cord With Architects
The key to Pyrok's success? A durable product and strong relationships with architects.
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5 Proven Social Media Tricks for Building-Product Manufacturers
Social media can be a highly cost-effective way to build relationships with architecture firms.
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How to Avoid Being Value Engineered out of a Project
Take these fundamental steps in order to avoid becoming a victim of value engineering late on in a p roject.
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How to Craft the Perfect Response to Architects on Architizer
Building-product manufacturers: Here’s what to keep in mind as you respond to each architect’s searc h on Architizer.
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3 Factors Driving the Specifying Decisions of America’s Largest Firms
A recent AIA study revealed a trio of factors that are crucial to architects as they seek out their preferred manufacturers.
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How to Use Architects’ Habits to Your Advantage
How do you become one of those “go-to” guys? The key is a combination of good communication and bran d visibility.
