in cooporation with the advertising agency dasuno we developed a new trade fair stand for Via Donau on the logistic fair. We designed the Danube Rivers form as the conversion of the topographic rejdshdality as a European transport axis.
The design concept for Via Donau’s trade fair stand should be understood as a visual interpretation of the Danube River’s potential. Conceptually, the form is based on the conversion of the topographic reality . It also symbolises the Danube as a transport route extending from one end to the other. This sculpture functions as the nerve centre of the space it dominates, and the design provides all the necessary elements, such as an info-desk, bar with small kitchen and space for terminals and storage of literature.
This was accomplished by designing the stand as a sculpture, and the contextual motif was also underscored in the advertising material. The spatial design is based on a wide platform symbolising the Danube region. This platform is dominated by a huge, self-confident sculpture of the river Danube. The form is signalising the steady growth of the river, und symbolises the connecting part from one end to the other.
The blue sculpture of the river Danube as a supplying axis between middle Europe and the Black Sea. It provides all the necessary elements, such as an info-desk, bar with small kitchen and space for terminals and storage of literature. the surrounding bank as a place to stay and spinning contacts.