Located in an ancient registred Napoleon III building, fews steps away from Opéra Garnier, the flagship of Maison Abriza, -new perfumes brand-, settles down in a narrow boutique with a great arch, high and thin.
Looking foward to enhance the spirit of this new brand, the Architects, Nathalie Taillefer and Franco Tortello wanted to conceive a delicated project in harmony with the existing building.
They invented the architectural identity of the brand, starting from the modd board of Abriza, her universe mixing romantism and comtemporaneity. "we wanted to drawn lines whixh would detach the shop and underligne it. With its huge personality, due to molding and bosses, the existing historical building was a rocky partner to deal with". Therfore, the deceided to litteraly install the showcase into the builind, and chose to instore a distance between the arch and the showcase, implementing a shadow gap