BIG INABA MAD MASS
Other Projects by MAD
BIG INABA MAD MASS
Type
Cultural ›
The joint project by BIG (Copenhagen), INABA (Los Angeles), MAD (Beijing), and Mass Studies (Seoul) uses versatile architectural forms that change in size and use in a reevaluation of the term ‘economies of scale’. Given today’s economic instability, the architects propose an architecture that can be sized to accommodate changes in available funding and resources. The works are adaptable enough in form to dramatically change from building to furniture to toy. INABA’s proposal for Ansan, ‘Walk This Way,’ appropriates the arrow graphic typically found on informational signs as a way-finding device. As a building, ‘Walk This Way’ is situated at Ansan’s urban edge, providing orientation at the urban scale. In its parallel life as a piece of interior architecture in the museum’s lobby, one of its arrows advertises the project’s essential purpose as a way-finding device by encouraging guests to approach it for general visitor assistance, while the other arrow guides people to exhibition spaces.