Koichi Takada Architects design for Arc by Crown Group focuses on providing a building that both enhances the existing streetscape and provides an iconic and recognizable addition to Sydney’s skyline. Inspired by the masonry character of significant heritage buildings and their characteristic arches, a duality is introduced to the facade, represented by the varied aesthetics of the podium and tower. The through-site link comprises an 8 storey atrium and is designed to enrich and regenerate public amenity in this area of the CBD. The sculptural tower element floats above the podium, shaping the skyline with a gentle and organic form. Organizing a total of 220 Apartments (including 42 serviced apartments) Koichi Takada Aarchitect’s scheme focuses on a design that enhances both public and residential amenity. A ground plane opens to Kent and Clarence St, with an arcade activated by retail and commercial uses. The apartments on the lower levels are protected by recessed balconies, defining a visual and spatial identity similar to a New York loft. The tower facade incorporates increased glazing and recessed balconies to enhance views and solar access. The new building contributes positively to the character of the western CBD precinct. Characterized by the remaining warehouse buildings in the area, the podium design responds to the masonry and highly articulated facades of the surrounding building facades. The tower, well setback from the podium, is a glazed and streamlined design, and will contribute to the western CBD skyline. The podium elements will be primarily read from the street level. Divided into two blocks, the form responds to the height of the adjoining heritage building. The detailed facade elements, align to the brickwork and arches of the neighbouring buildings. The proportions respond to the predominantly vertical emphasis of the warehouse elevations. The tower is setback by 8m from Clarence Street (dictated by the new Red Cross addition) and 4m in Kent Street. The articulated base and soaring voids make the architectural expression dramatic. Unlike many arcades and lane ways in the city, these links have a grandness that enhances to spatial quality and enjoyment of the space. It aims to draw people into and through the site. With an iconic and unique design, the building responds to the City of Sydney’s 2030 Vision, contributing to the CBD skyline and ensuring Sydney maintains its place as one of the most outstanding cities in the world. The building also responds to the decreasing trend of household sizes that has been evident from historical averages, and changing household preferences towards apartment living. The serviced apartment component will add further short-term accommodation to a chronically under supplied CBD, boosting tourism. The retail component will attract high-end tenants that will re-gentrify the immediate surrounds and improve local economic activity.