{"id":11497,"date":"2017-09-01T17:30:00","date_gmt":"2017-09-01T17:30:00","guid":{"rendered":"http:\/\/architizer.wpengine.com\/fisher-paykel-tour\/"},"modified":"2022-05-31T06:23:38","modified_gmt":"2022-05-31T10:23:38","slug":"fisher-paykel-tour","status":"publish","type":"post","link":"https:\/\/architizer.com\/blog\/inspiration\/stories\/fisher-paykel-tour\/","title":{"rendered":"At Fisher &#038; Paykel, a Culture of Curiosity"},"content":{"rendered":"<p>A culture of curiosity about people \u2014 how they live, where they live, what they do and how they use things \u2014 has been driving innovation at Fisher &amp; Paykel since it was founded in 1934. It\u2019s a culture that challenges conventional appliance design and consistently delivers products tailored to human needs. The company\u2019s legacy is about looking to the future, aligning itself to the fundamental principles of sustainable design and committing itself to ongoing research and development. This culture of open innovation allows people to work collaboratively to find insights and ideas that connect with its customers, all while respecting the planet.<\/p>\n<p>Nowhere is the Fisher &amp; Paykel culture more self-evident than at its Experience Center at the A&amp;D Building in Manhattan. Unlike a traditional retail space, it\u2019s an environment conceived as a social space where customers can explore full ranges of premium kitchen appliances and plan their kitchens. The space incorporates New Zealand\u2013inspired elements that showcase new ways of integrating appliances with interactive design tools that help customers plan and choose different layout possibilities.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/231453626\" width=\"640\" height=\"360\" frameborder=\"0\" webkitallowfullscreen=\"\" mozallowfullscreen=\"\" allowfullscreen=\"\"><\/iframe><\/p>\n<p>Architizer cofounder and CEO Marc Kushner, who\u2019s also an architect and partner at firm Holwich Kushner, recently stopped into the Experience Center in search of appliances for a new townhouse he\u2019s designing for his own family in Brooklyn.<\/p>\n<p>\u201cMy house is an architect\u2019s house,\u201d he says. \u201cIt\u2019s very clean with simple lines and honest materials \u2014 and that\u2019s one of the reasons that Fisher &amp; Paykel is the perfect match.\u201d The Experience Center allowed the architect the opportunity to see and learn about a selection of Fisher &amp; Paykel and DCS appliances in one place, and to interact with its touch-screen monitors, design table and live kitchen. Of particular interest to the architect was the legendary aesthetic and high level of design of Fisher &amp; Paykel appliances, including wall ovens, induction cooktops, dishwashers and refrigeration. In reference to the very unique DishDrawer product, Marc says &#8220;They seem to question standard practices within kitchen appliances. Just because a dishwasher has always been done this way, they question that and tailor their appliances to the way people really live.\u201d<\/p>\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150378411Collage_wall.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<p>The Experience Center is a place where customers can explore options for their kitchens and homes with on-site product specialists to assist. In this wide-open showroom, designed for people to explore and experience, guests encounter a selection of live appliances and others in \u201cdemo\u201d mode so that they can get a real feel for the appliances.<\/p>\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150381841Courtyard.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150397895FP_collage_wall.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<p>\u201cVisiting the Fisher &amp; Paykel showroom is helpful, not just to see the appliances, but to learn more about them through the interactive digital tools and then use them in the live kitchen. It is a really seamless experience,\u201d Kushner says.<\/p>\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150401297Live_kitchen.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150393544Design_table.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<p>It\u2019s also where hidden insights wait to be uncovered. Fisher &amp; Paykel employees are curious not only with the function and performance of the company\u2019s products but with the emotional role they play in people\u2019s lives. Design is not a self-serving goal there \u2014 it\u2019s a human endeavor to make life better. Fisher &amp; Paykel\u2019s ongoing collaboration between design engineers and customers has changed the course of their appliance design as a company and for those who use its products, day in and day out. Its future, the company contends, will be built on fostering this spirit of collaboration and curiosity and putting people at the center of the equation.<\/p>\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150389108DCS_Outdoor_area.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<div class=\"wp-caption\">\n\t\n\t<img class=\"lazy\"\n\t\tsrc=\"https:\/\/blog.architizer.com\/wp-content\/themes\/architizer\/assets\/images\/blank.png\"\n\t\tdata-src=\"https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&#038;w=1680&#038;q=60&#038;auto=format&#038;auto=compress&#038;cs=strip\"\n\t\t\t\t\tdata-srcset=\"https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&amp;w=1680&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1680w,https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&amp;w=1080&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 1080w,https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&amp;w=760&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 760w,https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&amp;w=625&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 625w,https:\/\/architizer-prod.imgix.net\/media\/1495150385817DCS_Outdoor_area_2.jpg?fit=max&amp;w=368&amp;q=60&amp;auto=format&amp;auto=compress&amp;cs=strip 368w\"\n\t\t\tsizes=\"(min-width: 1680px) 1680px,(min-width: 1080px) 1080px,(min-width: 760px) 760px,(min-width: 625px) 625px,368px\"\n\t\t\t\talt=\"\"\n\t\titemprop=\"contentUrl\"\n\t>\n<\/div>\n\n<p>\u201cInnovation comes from curiosity. By understanding our customers \u2014 the way people use kitchens and appliances, how they cook and eat \u2014 we have discovered insights that have made us rethink how to design appliances,\u201d says Daniel Witten-Hannah, vice president of product development. \u201cWe have to be different and the only way we\u2019re really going to be different is by understanding the customer better and getting those insights of the points of difference that drive that.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A culture of curiosity about people \u2014 how they live, where they live, what they do and how they use things \u2014 has been driving innovation at Fisher &amp; Paykel since it was founded in 1934. It\u2019s a culture that challenges conventional appliance design and consistently delivers products tailored to human needs. The company\u2019s legacy&hellip;<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"architizer_featured_type":"projects","architizer_featured_image":"2065228","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3,5],"tags":[14],"architizer_project":[],"architizer_brand":[],"architizer_firm":[],"architizer_product":[],"class_list":["post-11497","post","type-post","status-publish","format-standard","hentry","category-inspiration","category-stories","tag-sponsored"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>At Fisher &amp; Paykel, a Culture of Curiosity - Architizer Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/architizer.com\/blog\/inspiration\/stories\/fisher-paykel-tour\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"At Fisher &amp; Paykel, a Culture of Curiosity - Architizer Journal\" \/>\n<meta property=\"og:description\" content=\"A culture of curiosity about people \u2014 how they live, where they live, what they do and how they use things \u2014 has been driving innovation at Fisher &amp; Paykel since it was founded in 1934. It\u2019s a culture that challenges conventional appliance design and consistently delivers products tailored to human needs. 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