{"id":100950,"date":"2021-11-11T09:15:20","date_gmt":"2021-11-11T14:15:20","guid":{"rendered":"https:\/\/blog.architizer.com\/?p=100950"},"modified":"2022-04-25T12:59:38","modified_gmt":"2022-04-25T16:59:38","slug":"product-design-circular-economy","status":"publish","type":"post","link":"https:\/\/architizer.com\/blog\/practice\/materials\/product-design-circular-economy\/","title":{"rendered":"Living in a Material World: Product Design for a Circular Economy"},"content":{"rendered":"<p class=\"p1\"><p class=\"p1\"><i>The jury is deliberating... stay tuned for the winners of<\/i> <a href=\"https:\/\/winners.architizer.com\/\"><span class=\"s1\"><i>Architizer's A+Product Awards<\/i><\/span><\/a>!<i> Register for the <\/i><a href=\"https:\/\/www.architizerproductawards.com\/a\/?utm_source=architizer&amp;utm_medium=blog\"><span class=\"s1\"><i>A+Product Awards Newsletter<\/i><\/span><\/a><i> to receive future program updates.<\/i><\/p><span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">\u201cWaste not want not.\u201d\u00a0<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">This proverb has long been a favorite of parents and grandparents around the Western world, who are trying to coerce children into eating their dinners. Yet, after taking a second to ponder it, a different sentiment can be gleaned. The proverb&#8217;s meaning also precisely describes the fundamentals of a circular economy: use only what you need, and you will never run out. As we struggle with the consequences of our consumerism and our depleting resources, the term has never been more apt.<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">A circular economy is a leading solution in the fight to eradicate waste and pollution \u2014 you may also have heard it referred to as closed-loop, cradle-to-cradle, or zero waste. At its core, a circular economy means that the products we use no longer have the typical life cycle with a beginning, middle and end. Currently, companies and manufacturers are deeply rooted in a linear approach to growth \u2014 make, use, dispose. This unaccountable wastefulness has led to levels of product heading to landfill at an unprecedented and unsustainable rate. <span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">Materiality is a key consideration when discussing circular economy. In the design world, materials are typically chosen for their aesthetic and functional qualities. They are selected for their strength and tactility and standard practice dictates that multiple materials are used to manufacture one product. Thankfully, there are swathes of manufacturers who are now taking the onus and using recycled materials for manufacturing their goods. <\/span><span class=\"s2\">While this may be a great start, there is still more that needs to be done to achieve a closed-loop. What is often overlooked is what happens when a product composed of recycled materials reaches the end of its life. How can it be recycled again?<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<div id=\"attachment_101121\" style=\"width: 1930px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-101121\" class=\"size-full wp-image-101121 lazy lazy_media_item\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-scaled.jpeg\" alt=\"\" width=\"1920\" height=\"2560\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-scaled.jpeg 1920w, https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-225x300.jpeg 225w, https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-768x1024.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-1152x1536.jpeg 1152w, https:\/\/blog.architizer.com\/wp-content\/uploads\/arper-adell-2-1536x2048.jpeg 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><p id=\"caption-attachment-101121\" class=\"wp-caption-text\"><em><span class=\"s2\"><a href=\"https:\/\/architizer.com\/brands\/arper\/products\/adell\/\" target=\"_blank\" rel=\"noopener\">Adell<\/a> <\/span> designed Studio Lievore + Altherr D\u00e9sile Park for <span class=\"s2\"><a href=\"https:\/\/architizer.com\/brands\/arper\" target=\"_blank\" rel=\"noopener\"> Arper<\/a>, 2021 A+Product Award Winner in Contract Seating<\/span><\/em><\/p><\/div>\n<p class=\"p2\"><span class=\"s2\">For example, out of 78 million tons of plastic packaging globally, only 14 percent gets collected for recycling, 32 percent leaks into the environment, 14 percent gets incinerated and over 40 percent goes to landfill. Of the 14 percent that is recovered, 4 percent of it is lost in the sorting process, 8 percent gets down-cycled to a material that is of lesser quality and only 2 percent of that 78 million tons can become a material of the same quality as the one it was initially.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">When designing <a href=\"https:\/\/architizer.com\/brands\/arper\/products\/adell\/\" target=\"_blank\" rel=\"noopener\">Adell<\/a> \u2014 one of their latest pieces for<a href=\"https:\/\/architizer.com\/brands\/arper\" target=\"_blank\" rel=\"noopener\"> Arper<\/a> \u2014 Studio Lievore + Altherr D\u00e9sile Park focused on reduction, reuse, and recycling as central pillars for their circular design. The chair is designed with a shell made from 100 percent recycled post-industrial plastic, allowing it to be both recycled and reused. To ensure full recyclability, the designers have used pure materials that can be completely disassembled. Easy disassembly guarantees each component can be separated and recycled individually and contributes to making the chair reusable. It has a flexible component system of shells, bases, and accessories, making it entirely flexible. Flexible products, unsurprisingly, have a longer life span.<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-101119 lazy lazy_media_item\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-scaled.jpeg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-scaled.jpeg 2560w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-300x200.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-1024x683.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-768x512.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-1536x1024.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-2048x1365.jpeg 2048w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-1-400x267.jpeg 400w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/span><\/p>\n<div id=\"attachment_101115\" style=\"width: 2570px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-101115\" class=\"size-full wp-image-101115 lazy lazy_media_item\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-scaled.jpeg\" alt=\"\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-scaled.jpeg 2560w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-300x200.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-1024x683.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-768x512.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-1536x1024.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-2048x1365.jpeg 2048w, https:\/\/blog.architizer.com\/wp-content\/uploads\/COIL-COLLECTION-by-LIGHT-ART-2-400x267.jpeg 400w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><p id=\"caption-attachment-101115\" class=\"wp-caption-text\"><em><span class=\"s2\"><a href=\"https:\/\/architizer.com\/brands\/lightart\/products\/coil-collection-naturals\/\" target=\"_blank\" rel=\"noopener\">Coil Collection<\/a> by <a href=\"https:\/\/architizer.com\/brands\/lightart\" target=\"_blank\" rel=\"noopener\">LightArt<\/a>, 2021 A+Product Award Winner in Sustainable Design\u00a0<\/span><\/em><\/p><\/div>\n<p class=\"p2\"><span class=\"s2\">Every company inevitably produces waste. Particularly those who are in the business of manufacturing. The challenge many designers face is not only reducing waste from the outset but also coordinating how waste produced from their designs can be repurposed. Nestl\u00e9 famously uses the KitKat biscuits that get broken during production to fill the wafers in new KitKats. This reduces their waste output dramatically.<\/span><\/p>\n<p class=\"p2\"><span class=\"s2\"><a href=\"https:\/\/architizer.com\/brands\/lightart\" target=\"_blank\" rel=\"noopener\">LightArt<\/a> has taken heed from the chocolate bar connoisseurs. In their <a href=\"https:\/\/architizer.com\/brands\/lightart\/products\/coil-collection-naturals\/\" target=\"_blank\" rel=\"noopener\">Coil Collection<\/a>, LightArt take the waste materials from the products they manufacture and by using 3D printing techniques, they have created an entirely new range of light fittings inspired by ceramics. The light fittings are modern, diverse and sustainable. They are helping the business get closer to its goal of Zero Waste manufacturing.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<div class=\"responsive-embed widescreen\"><iframe loading=\"lazy\" title=\"Forust - Building a greener future with 3D printed wood\" src=\"https:\/\/player.vimeo.com\/video\/643589337?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe><\/div>\n<p class=\"p2\"><span class=\"s2\">The aspiration for a circular economy is a quandary that has captured the minds of inventors everywhere. It has pushed the innovators in society to question our processes from conception to production and further. It has allowed them to examine what we think we know and to challenge it. <a href=\"https:\/\/architizer.com\/brands\/fuseproject\/products\/forust-vine-3d-wood-collection\/\" target=\"_blank\" rel=\"noopener\">Forust Vine 3D Wood Collection<\/a> by <a href=\"https:\/\/architizer.com\/brands\/fuseproject\" target=\"_blank\" rel=\"noopener\">fuseproject<\/a> (2021 A+Product Award Winner, New Materials) is an example of how technology can flip everything we thought we knew on its head and has the potential to change the design world as we know it.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">Until now, wood has not been the most sustainable or recyclable product. Of course, there are ways to make it more so, but, in furniture design, quality wood is revered. Meanwhile, deforestation is at an all-time high and is decimating the planet. <a href=\"https:\/\/architizer.com\/brands\/fuseproject\" target=\"_blank\" rel=\"noopener\">Fuseproject<\/a> may have the answer. Manufactured using 3D printing techniques, <a href=\"https:\/\/architizer.com\/brands\/fuseproject\/products\/forust-vine-3d-wood-collection\/\" target=\"_blank\" rel=\"noopener\">Forsut Vine<\/a> uses sawdust particles to create a material that is as moldable, durable and as beautiful as wood. With strikingly similar properties, the limitations for their new material seem endless.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p2\"><span class=\"s2\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy lazy_media_item alignleft wp-image-101113 size-full\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5.jpeg\" alt=\"circular economy product design\" width=\"2000\" height=\"1266\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5.jpeg 2000w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5-300x190.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5-1024x648.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5-768x486.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5-1536x972.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-5-400x253.jpeg 400w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/span><\/p>\n<div id=\"attachment_101120\" style=\"width: 2570px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-101120\" class=\"lazy lazy_media_item wp-image-101120 size-full\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-scaled.jpeg\" alt=\"circular economy product design\" width=\"2560\" height=\"1707\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-scaled.jpeg 2560w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-300x200.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-1024x683.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-768x512.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-1536x1024.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-2048x1365.jpeg 2048w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-3-400x267.jpeg 400w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><p id=\"caption-attachment-101120\" class=\"wp-caption-text\"><em><span class=\"s2\"> <a href=\"https:\/\/architizer.com\/brands\/steelmaster\/products\/caterpillar\/\" target=\"_blank\" rel=\"noopener\">Caterpillar<\/a> by <a href=\"https:\/\/architizer.com\/brands\/steelmaster\" target=\"_blank\" rel=\"noopener\">SteelMaster Buildings<\/a>, 2021 A+Product Award Winner in Building Envelopes, Cladding, &amp; Roofing<\/span><\/em><\/p><\/div>\n<p class=\"p2\"><span class=\"s2\">Of course, not all aspirations for a circular economy lie within the properties of core materials. The lifespan of a product can also play a fundamental part in waste eradication. <a href=\"https:\/\/architizer.com\/brands\/steelmaster\" target=\"_blank\" rel=\"noopener\">SteelMaster Buildings<\/a> have looked to tackle the issue from a different perspective. <a href=\"https:\/\/architizer.com\/brands\/steelmaster\/products\/caterpillar\/\" target=\"_blank\" rel=\"noopener\">Caterpillar<\/a> is a prefabricated unit. A beautifully simple and effective prefab structure, it is made from recycled steel that uses 84 percent steel scrap. <\/span><\/p>\n<p class=\"p2\"><span class=\"s2\">More importantly, it can be easily erected and disassembled with a small crew. It is column-less and is designed to be used as any functional space. Its adaptability means that when it has completed its purpose in one location, it can be disassembled, moved or passed on for a new life. In an ideal world, it could live on forever changing location and purpose.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p3\"><span class=\"s2\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy lazy_media_item alignleft wp-image-101114 size-full\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-scaled.jpeg\" alt=\"circular economy product design\" width=\"2560\" height=\"1706\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-scaled.jpeg 2560w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-300x200.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-1024x682.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-768x512.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-1536x1024.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-2048x1365.jpeg 2048w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-2-400x267.jpeg 400w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/span><\/p>\n<div id=\"attachment_101118\" style=\"width: 2570px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-101118\" class=\"lazy lazy_media_item wp-image-101118 size-full\" src=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-scaled.jpeg\" alt=\"circular economy product design\" width=\"2560\" height=\"1706\" srcset=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-scaled.jpeg 2560w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-300x200.jpeg 300w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-1024x682.jpeg 1024w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-768x512.jpeg 768w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-1536x1024.jpeg 1536w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-2048x1365.jpeg 2048w, https:\/\/blog.architizer.com\/wp-content\/uploads\/caterpillar-interior-1-400x267.jpeg 400w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><p id=\"caption-attachment-101118\" class=\"wp-caption-text\"><em><span class=\"s2\"><a href=\"https:\/\/architizer.com\/brands\/steelmaster\/products\/caterpillar\/\" target=\"_blank\" rel=\"noopener\">Caterpillar<\/a> by <a href=\"https:\/\/architizer.com\/brands\/steelmaster\" target=\"_blank\" rel=\"noopener\">SteelMaster Buildings<\/a>, 2021 A+Product Award Winner in Building Envelopes, Cladding, &amp; Roofing<\/span><\/em><\/p><\/div>\n<p class=\"p3\"><span class=\"s2\">In a circular economy, materials\u2019 economic and environmental values are preserved for as long as possible by keeping them in a closed-loop system. This is only possible if the products&#8217; lifespans are increase, or if they are manufactured in a way that they can be broken down to their core materials to be remanufactured. In this model, the notion of waste does not exist because products and materials are, in principle, reused and cycled indefinitely. There are many ways to adopt circular thinking into design processes, as this collection has shown.\u00a0<\/span><\/p>\n<p class=\"p3\"><span class=\"s2\">As the idea of a circular economy catches hold, Architizer is championing the innovators, the inventors and the designers who look to make our world a more sustainable place to live for our future generations.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p>\n<p class=\"p1\"><p class=\"p1\"><i>The jury is deliberating... stay tuned for the winners of<\/i> <a href=\"https:\/\/winners.architizer.com\/\"><span class=\"s1\"><i>Architizer's A+Product Awards<\/i><\/span><\/a>!<i> Register for the <\/i><a href=\"https:\/\/www.architizerproductawards.com\/a\/?utm_source=architizer&amp;utm_medium=blog\"><span class=\"s1\"><i>A+Product Awards Newsletter<\/i><\/span><\/a><i> to receive future program updates.<\/i><\/p><span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Without sacrificing aesthetics or function, these manufacturers are using materiality to create a more sustainable, closed loop. <\/p>\n","protected":false},"author":338,"featured_media":101122,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"architizer_featured_type":"insert","architizer_featured_image":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[7,2],"tags":[],"architizer_project":[],"architizer_brand":[],"architizer_firm":[],"architizer_product":[],"class_list":["post-100950","post","type-post","status-publish","format-standard","hentry","category-materials","category-practice"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Living in a Material World: Product Design for a Circular Economy<\/title>\n<meta name=\"description\" content=\"Without sacrificing aesthetics or function, these manufacturers are using materiality to create a more sustainable, closed loop.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/architizer.com\/blog\/practice\/materials\/product-design-circular-economy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Living in a Material World: Product Design for a Circular Economy\" \/>\n<meta property=\"og:description\" content=\"Without sacrificing aesthetics or function, these manufacturers are using materiality to create a more sustainable, closed loop.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/architizer.com\/blog\/practice\/materials\/product-design-circular-economy\/\" \/>\n<meta property=\"og:site_name\" content=\"Journal\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Architizer\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-11-11T14:15:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-25T16:59:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.architizer.com\/wp-content\/uploads\/fb-tw-circular.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1936\" \/>\n\t<meta property=\"og:image:height\" content=\"1012\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sam Frew\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Living in a Material World: Product Design for a Circular Economy\" \/>\n<meta name=\"twitter:description\" content=\"In the design world, materials are typically chosen for their aesthetic and functional qualities. 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