Linked Architecture has been invited for an international competition proposing new and fresh ideas for the new headquarter building for SDEER a young and dynamic fashion brand name in China. The proposed project has been focused in order to provide the client with tailor made solutions integrating a functional and state-of-the-art office area with more public and open functions as shops, exhibition and a catwalk area for fashion shows all integrated in the same architectural volume.The project is composed by a main tower building where all offices area are located and a two story podium containing all the most public functions.