Studio C102's second project for 1Rebel, a luxury boutique brand of gyms, is located in the newly redeveloped Broadgate Circle.
Situated in the basement underneath the circular open-air square, we were inspired by the underground location to create a gym with a darker and moodier atmosphere than at the first 1Rebel gym at St. Mary Axe.
The brief was to design each new 1Rebel gym to look as individual as possible while still keeping to the brand promise of every class feeling like a night out. By responding imaginatively to the differences in the site, we have created a distinct sense of place. At the same time we have maintained a constant design language and overall palette of materials.